Why You Need to Invest in Marketing: Read Our Top 5 Reasons.

“Business has only two functions — marketing and innovation.” Milan Kundera   As a business owner or aspiring business owner, there’s a good chance you come in contact with marketing-related content every day. More people, especially entrepreneurs like you, are realizing the importance of marketing and grabbing the bulls by the horn.  The reason is […]

Can A Good Product Market Itself?

Good product

By Victoria Oladipo   For many brands, marketing is not essential because they believe that they have good products and that those products will market themselves. A good product and great marketing give a better brand positioning than a good product without marketing.   One of the greatest myths is that good products will sell and […]