It’s a new year, and I’m pretty sure you may want to take on digital marketing projects. Well, it is time to work smart and fast, only if you can get your hands on the right tools. Think about all the time you may waste if you do not have a helpful tool. So, my question is, wouldn’t it be amazing to achieve results effectively with great tools?

So, let’s talk about Google rankings. How would you like to work smarter and more efficiently with Search Engine Optimization?

It obviously starts with having the right tools for your website. That’s is why we have combed the internet to present to you 8 free SEO tools that can really cater to your basic website needs. These SEO tools are:

We do hope that you would be able leverage on one, two or eight of the tools to increase the visibility of your website.

So, let’s set the ball rolling:

8 FREE SEO Tools to Increase your Website Visibility in 2020.

  1. Google Analytics: This free SEO tool provides complete web statistics and search engine insights.

Imagine a free tool that tracks every single traffic to your website, analyses keyword insights and locates the terms people use to land on your page. Below is a step by step on how to get this type of date:

2. Google Keyword Planner: This is another amazing tool that lets you know what people are searching for.

How does it work? Enter a keyword or group of keywords into the tool, then Google will display all sorts of helpful stats that can aid the strategy of your keywords. It can even display some suggested terms you may not have thought about.

3. Ahrefs’ Backlink Checker: This tool does a comprehensive link analysis of your website.

You may need to know that this tool has a free and paid version. The free version shows the most 50-100 backlinks to any website or URL. It also displays the total number of backlinks and referring links from unique sites. One exciting thing you can do with this SEO tool is, you can find link opportunities just by pasting a competitor’s website.

4. Ubersuggest: This is a free keyword and tracking SEO tool.

This is unarguably the best SEO tool online when it comes to generating keyword ideas and curating thought-provoking blog post ideas. With Ubersuggest’s free keyword tool, you can get insight into digital marketing strategies that are working for others in your niche, so you can adopt, tweak and gain more.

5. Google Trends: This is a free SEO Marketing tool that displays data and trends for a query or keyword.

This is a very useful tool for uncovering seasonal differences in search popularity amongst comparing multiple terms to see the relative popularity. With the digital age in place, this is a very easy to use tool that also includes media coverage of any topic.

6. LinkMiner: This tool helps to find broken links on any web page

LinkMiner is a simple Chrome extension that checks the status of all HTTP links on your web page. All (404) broken links are displayed in red. A great tool for discovering broken link building avenues.

7. SEMrush: This is an advanced SEO tool that performs a free SEO analysis of any blog or website.

It tracks your keyword strategy used by your competitors, it looks for backlinks opportunities and lots more. It is currently used by a lot of big and small businesses.

8. Moz Link Explorer: This is an SEO tool that show all the important data about any domain.

The free version of Link Explorer provides a brief look of a range of link analysis, including a display of the most impactful links coming to your site and your most linked-to pages.


Other Free resources:

There are hundreds of free SEO tools that we’ve found highly valuable, some of which you may use via the web in seconds, to get immediate insights.

To get started, here are a few places you can check:

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