Facebook Launches New Updates for Messenger, Instagram and Whatsapp

Facebook has launched Messenger Rooms, a team video calling service that permits you to make a virtual Room directly from Messenger or Facebook and invite anybody to join, even the individuals who don’t have a Facebook account. The messenger rooms have no time limits and will be able to accommodate up to 50 individuals. To celebrate an event, organize a book club or simply to chat with friends, it will no longer be necessary to call first or make an appointment of the calendar, simply open a room on Facebook and share it through your wall, groups or events, to allow people to drop by. It will soon be possible to open a room directly from Instagram, WhatsApp and Facebook App.   At the point when you are invited to a room, you can join from both your cell phone and from your PC, without downloading anything. Notwithstanding the augmented reality effects available from the Messenger application, new AI effects will likewise show up to update Messenger video chats from smartphones, for example, 360-degree and vivid wallpapers. There are additionally 14 new filters that offer ambiance or face lighting. New augmented reality effects are additionally on the way. Messenger rooms, as indicated by a note, is designed with protection and security at the highest point of priorities: Facebook does not see or listen to your calls. The person who creates the room can choose who can see it and who can participate, must be available to start the conversation and can remove guests at any given time. You can report a room or send feedback if you believe it has violated Facebook community standards. Since Facebook does not view or listen to calls, reports will not include room audio or video. More information in the privacy attachment. Messenger Rooms is accessible for testing in Italy as early as this week and will be stretched out to the rest of the world in the coming weeks. Facebook will likewise be including new updates in the coming months. Also recently announced – new highlights for Live Videos on Facebook and Instagram. In details, on Facebook: Live With returns back to add someone else to their live video, regardless of where they are. Helpful for visitors, interviews with specialists or exhibitions with companions. You can mark Facebook Events as “online-only” and, in the coming weeks, incorporate Live into the Events. To help creators and independent businesses, Facebook intends to add the capacity for Pages to request paid access to attend live events on Facebook. It very well may be legitimate for anything: online exhibitions, exercises or expert gatherings. To encourage fundraising, it is possible to include the “give” button directly to Live, accessible in all countries where it is possible to make pledge to support non-profit associations. Access to live recordings has been simplified. Limits of data or insecure connections won’t be an issue since it will be conceivable to tune in to even sound. It is possible to begin the Livestream of a game directly on Facebook from your smartphone, thanks to the new Facebook Gaming application accessible on Google Play. The application permits you to begin playing quickly, watch your preferred streamers and find new gaming Groups. Competitions are another new element for game streaming on Facebook that permits you to start, play and watch challenges from one spot. To help its preferred creators, Facebook has chosen to extend Stars to more Pages and Countries. Once bought, the Stars can be sent to the creators while they are playing live; they will in this way have the option to gain 1 penny for each star. On Instagram: Presently you can watch and comment on live videos directly from your desktop. Follow your yoga class on a bigger screen or tune in to a live performance as you work. After starting the live broadcast, you can quickly share your live video on IGTV with the goal that they stay accessible past the 24-hour cutoff of Insta-stories and are simpler to find. Finally, on WhatsApp Facebook has likewise formally announced the extension of video calls on WhatsApp for up to 8 individuals in addition to group recordings. Once more, Facebook guarantees security is ensured by end-to-end encryption.  

Difference Between Copywriting & Content Writing

Difference Between Copywriting and Content Writing

Do you think there is any difference between Copywriting vs Content Writing? Yes, they are undoubtedly not the same, so there’s a huge difference. It’s not actually the difference between fruits— more like oranges and tangerines— quite close enough. For youthful writers searching for work, it is extraordinarily imperative to know the contrasts between the two; each present a novel set of difficulties and abilities to progress admirably. Here, we pinpoint the significant contrasts between copywriting and content writing. Why? The best differentiation between copywriting and content writing lies in its motivation. Copywriting is selling your personas on your brand image; content writing is quietly informing them about it while conveying important content. Copywriting is the craft of selling individuals on a thought, brand or belief system. The best copywriting joins the products and philosophy of a brand together to make branding. Copywriting is advertorial in nature as its purpose is to pitch clients to utilize a brand’s products and additionally benefits. Content writing is the craft of making content. It needs to either inform, educate or engage; it needs to have an unmistakable reason and additionally purpose for the piece; it needs to speak to the brand’s voice; it should be a decent read/watch/listen. The best content writing is centered around the nature of the publication, regardless whether it originates from a brand or a publisher. For brands (and a few information driven publishers), content writing lines up with vital business and advertising objectives to draw in crowds and potential clients. Here’s a single direction to look at the two: content writing passes data along to your crowd while copywriting uncovers what your brand image is about. The two, obviously, do share similarities. For a certainty: objectives. Both copywriting and content writing ultimately try to convert a reader into a sale or a lead. Another closeness: the two of them should be elegantly written. What is elegantly written for one contrasts from the other, yet quality composition, for whatever reasons, connects with readers to continue reading. Primary concern: a definitive goal of copywriting is to sell a thought while a definitive objective of content writing plans to create valuable content to enable the audience to comprehend your brand and create interest. ALSO READ: Difference between augmented reality and artificial intelligence The Job An axiom: copywriters write copy and content writers create content. In the event that you’re befuddled at what this implies, at this point you should realize all will be clarified. Another difference between copywriting and content writing lies in the job responsibilities. A copywriter is an expert whose activity is committed to creating copy, which is generally, but not always, shortform. This can come in numerous structures (see underneath), yet the general thought is that a copywriter creates marketing material professionally. It is their trade, craft, abilities—anything you desire to call it. Presently, a content writer can be anybody. She does not need to be an expert writer, however someone who produces content. Because of the democratization of the web, anybody can wrote now, including experts, administrators, creators, bloggers, programming engineers, CEOs, brands, and so on. Obviously, the best content writer understands the specialty of content writing, however it may not be their trade. Main concern: A copywriter is an expert who composes marketing copy; a content writer can be anybody creating content. Types of Writing A copywriter writes marketing material, a content writer composes content—but what kinds of advertising material and content? This is the last significant qualification between the two. Customarily, copywriting was restricted to only promoting materials years ago. Be that as it may, the internet changed the extent to which copywriters can write for clever slogans. Today, the list includes, however isn’t restricted to: Advertisements, on the intenet and off Trademarks and slogans Site page content Website optimization content TV or radio business promoting commercial contents Video contents White papers Inventories Announcements Pamphlets Postcards Direct mail advertisements Post office based mail letters Jingle verses Online networking Copywriters today observe a lot of lapses with content writers and specialized writers, but recall: the fact is to sell you an idea as a component of a marketing effort. In a like manner, content writing has a lot of chances to write various types of content, including, but not restricted to: Articles Blog entries Newspaper pieces Magazine highlights White papers Newsletters Digital books Books Print magazines Online networking Webcasts TV Film Radio That’s right—even TV and film is viewed as content nowadays, only a different kind. What you truly need to know is that brands of assorted types need copywriting and content writing to remain new. So, there’s a lot of opportunities for writers out there to take a jab at both. It’s simply a question of seeing which one you have a skill for and staying with that one.

TOP 10 Sites for Learning Online

Top 10 Sites for Online Learning

Regardless of whether you need to top up your knowledge regarding a subject or become familiar with a totally new skill, there is no deficiency on online courses to help you get that learning you need. Truth be told, there are significant number of platforms to choose from, it very well may be hard to make sense of which platform suits you best! Peradventure, you need to help update the skills of one of your team members or representatives, it tends to be significantly hard to pick the best match for their learning style. To assist you explore quickly, the ever-growing universe of online learning, we have put together 10 of the most well-known online learning platforms for enhancing and improving your abilities. Let’s go! Coursera Coursera has joined forces with leading colleges in the U.S. and around the globe to give online courses covering many various subjects. As of late, they’ve presented “specializations”— 10 diverse course pathways that will provide an official certification from a related college. Coursera has a wide variety of latest subjects accessible to choose from; everything from information science to music. As Coursera values itself on being open to everybody, huge numbers of the courses are either free or affordable to take, with just the official certification that you’d need to get at the end, and that is why it could have a higher expense included. Udemy With an average of 900 new courses added to their collection consistently, Udemy is more costly than its rivals. Expenses vary comprehensively, running from $10 to $500 for various courses; the most mainstream Udemy courses in business and innovation will in general be upwards of $100. In any case, you can read the surveys and reviews of previous students before joining any of the courses, so you can settle on a progressively educated choice. Udacity Udacity is a platform with a solid spotlight on innovation, and a very well-crafted choice of courses. In case you’re hoping to break into information science (called the “hottest occupation of the 21st century”), Udacity’s information science program has an amazing list of instructors from organizations like Salesforce and Facebook. Udacity’s pricing structure permits you to pay month by month for your courses; on the off chance that you choose to drop a program before finishing it, you pay for the course up to that point, as opposed to the entire thing. Lynda.com A veteran in the online training space, Lynda.com offers a membership-based video tutorial library. Consider it a learning-based Netflix. An extraordinary alternative for individuals who are visual students, and at a sensible cost of $25 every month, a Lynda.com enrollment gives boundless access to an excess of 80,000 recordings on an expansive scope of various subjects. Bloc Focused on web advancement, Bloc is an increasingly popular choice for the individuals who need to learn quickly. Rather than short courses or lectures, this exceptionally organized program runs for 25 hours out of every week over several months. With educational cost beginning at $4,250, bloc.io doesn’t come cheap—yet it offers an extraordinary alternative for the individuals who are prepared to focus on a career change. Skillshare Skillshare is another well-known course center that has in excess of 4 million understudies and up to 24,000 exercises in different disciplines. Course lessons last from 20 minutes to an hour and are made from a progression of little recordings, class projects, and a student network that energizes cooperation through conversation forums. Open-edX Open-edX is an open-source content administration framework behind the huge online course supplier (MOOC) – edX, that was made by a group of researchers from Harvard University and MIT with the objective to give online college level education over the globe. Open-edX has fueled in excess of 8,000 online courses from 100 esteemed colleges and organizations that are at present contributing to advanced education in numerous disciplines. They predominantly work in technical disciplines – designing, software engineering, information science, math, humanities, business, and management. WizIQ WizIQ is a cloud-based education platform for ongoing or self-guided training utilizing your own special domain. It conveys live and on-request online classes and it’s an extremely well-known instrument among online course creators who lean toward live training, coaching or a classroom-like feeling. Kajabi Kajabi is an across the board online platform that offers the tools to sell advanced digital items, including online courses. Kajabi works in building high-converting sales pages, online course pages for your online business and propelling your advertising efforts. Iversity Hailed as the “Coursera of Europe,” Berlin-based iversity has cooperated with European and global colleges to offer scholastic courses for free. Different from Coursera, it doesn’t appear as though iversity is right now giving any official certification for completed courses. But hey!! Knowledge gained is just as important! If you’ve tried learning online, share recommendations of courses and platforms in the comments section below—or tell us what you want to learn in 2020!

5 Best Online Tools for Working Remotely 2020

5 Best Online Tools for Working Remotely 2020

If you work in the creative space, chances you already know that developers, designers and digital marketers enjoy working from home. Thankfully, there are companies out there who now feel comfortable allowing their employees work remotely. According to a recent research, remote employees tend to be more productive and engaged, than regular office employees. Not to mention the tremendous cost savings for the company. Hence hiring self-motivated and professional employees with strong communication skills and can work independently is important. Especially in recruiting tech-savvy team members with an understanding of the importance of collaboration. READ: TOP 10 SITES FOR WORKING REMOTELY Truth is, working remotely is often a team sport. From brainstorming, to critiques, delegating to other team members and collaborating in real-time. This is something that can’t be done without the aid of technology. With this in mind, we are sharing some online collaboration tools. Here’s what we came up with: Slack When it comes to effective team communication, slack takes the medal! Slack is one of the popular tools for remote workers. Companies like Buffer, Zapier and the other remote-first companies utilizes Slack as their virtual office. A place where team members can get instant feedback and concise communication, both one-on-one and in team groups. One outstanding feature is the ability to install apps, that automatically alert business activity, such as new email subscribers or product reviews and bots that can engage employees. Zoom Talking about the best video conferencing tool ever! If you’ve worked remotely at any point in your career, you probably have a memory of using an unreliable video conferencing tool for one or two meetings. We all know how frustrating technical glitches can be, like frozen video and low sound. Some of the things remote workers faced recently as one year ago. Thankfully, Zoom is a world away from all that, which explains the company’s rapid growth from 30,000 users in 2014 to 700,000 users in 2017—an increase of 2233% over just 3 years. Trello With a lot of project management tools out there to choose from, it was quite hard to pick one. Trello’s style, simplicity and performance is outstanding to us. By understanding what needs to get done and simulating feedback from the entire team, Trello helps remote teams increase their productivity by up to 75%. Trello’s simplicity makes it extremely flexible, resulting in hundreds of unique ways to utilize the software. Dashlane For every remote working team, securing your passwords as well as other vital information is very important. And that is why Dashlane is the #1 password manager. However, team collaboration requires sharing access to same tools and for those that still store their password on a manual spreadsheet, it is no longer safe. Which is why password managers like Dashlane are your go to source. Similarly, not only do they keep you safe, but they also make it really easy for team members to log in conveniently into essential tools. Zapier Modern companies ought to have a workflow automation software. Remote teams definitely have a stronger need for the functionality. Relying on heavy technology to communicate to work effectively. Most remote teams are geographically dispersed, increasing the importance of up-to-date documentation. This up-to-date documentation would include ongoing projects to carry everyone along. By connecting your favorite apps together and moving data between them automatically, Zapier helps facilitate a strong remote work culture.

10 Sites for Working Remotely and Getting Paid 2020

10 Platforms for Working Remotely and Getting Paid

We have come to the era where remote work is now the order of the day. The Coronavirus pandemic has created a space for individuals to see working from home as golden. We are pretty certain that even after the pandemic is over, many people would start looking for ways to work full time from home. That is why we have come up with 10 platforms to work legitimately and get paid from the comfort of your home. Got internet? Got any of the following skills?: Software developing Data Analytics Sales & Marketing Content developing Graphic design Copywriting etc. 5 Steps to getting a remote job Update your CV or portfolio with a breakdown of your skills, certifications or projects you’ve handled. Add links or reviews of past jobs Create a profile on a website that promotes remote jobs Make sure the services you offer are timely and effective Use PayPal, Payoneer or Skrill as to receive payments.   10 Best Sites for Remote Jobs Freelancer Millions of people use Freelancer to turn their ideas into reality. It is such an easy platform to use. Whatever you are: web designer, mobile app developer, virtual assistant, product manufacturer, or even a graphic designer (and a whole lot more). With secure payments and thousands of reviewed professionals on this platform, Freelancer.com is the simplest and safest way to get a remote job online. Virtual Vocations Here you can find hundreds and thousands of telecommute, remote and work from home jobs available to experts, professionals, graduates, entry level job seekers and even digital nomads! With over 50 different career categories and opportunities whatever lifestyle you’ve got, Virtual Vocations fits it. So you can start applying to legitimate and safe telecommute jobs now! We Work Remotely Talking about the largest remote community in the world, We Work Remotely boasts of more than 2.5m monthly visitors and is the #1 destination for finding incredible remote jobs. There are programming jobs, design jobs, business & management jobs, customer support jobs, Copywriting jobs etc. Check out We Work Remotely now! CloudPeeps Trusted by over 20,000 clients in over 150 countries, CloudPeeps is unarguably one of the best website for finding perfect on-demand remote jobs. One amazing thing about CloudPeeps is that you can build your dream full-service team and do your best work! On CloudPeeps, team work makes the dream work! Workew The best jobs to work remotely can be found on Workew. Remote jobs in USA, UK, Canada, Europe and anywhere in the world. Where ever you are, find a remote job on Workew and work from the comfort of your home. SolidGigs The best companies in the world are looking for remote workers daily on SolidGigs. Why not trade your worst clients and get your dream remote job today. On SolidGigs, you get two very important tools that can really help you to build your Freelance Business. Because they want your freelance business to succeed, these tools will select the very best of remote jobs for you and provide you quality trainings and necessary skills to help you become a quality candidate. HubStaff Talent Free and easy to use, HubStaff Talent is a resource for global companies looking to find remote talent across the globe. No fees, no markups, no middlemen. The necessary skills for getting a remote job at HubStaff Talent are; Coding, Marketing, Sales, Design, Multimedia, Database & IT and so much more. This is your best shot at giving remote jobs a try! Contena Are you a writer, editor or content or content creator, you are just a few seconds away from applying for remote writing gigs. Writing remote jobs are available in Healthcare, Sports, Entertainment, Tech and other publications. What’s your favourite, check them out on Contena! Remotive Interested in Start-up jobs? Remotive is your plug! A reliable remote job platform that alerts you when a company posts a job. Sign up to get remote job alerts and stay one step ahead. Outsourcely Maybe you are looking for a long-term remote job, Outsourcely is the easiest way to connect talented remote workers from 180+ countries specializing in these skills: – Mobile application – Website development – Administrative support – Customer service – Writing & Content etc. Zero commission fees. Get a remote job, get paid!!   We do hope that this list inspires you to getting your dream remote job. If you think this is worth it, share this post and let’s get more people working remotely!

10 Hygienic Tips Against COVID-19

10 Hygienic Tips Against COVID-19

After reading this post, and you’ve checked off everything on the list below, you can be rest assured that you’re good to go! As we are getting more information about the covid-19 pandemic, we would like to request that you get up-to-date information by visiting CDC, WHO, and your local public health department. You can work to better protect yourself from COVID-19 by washing your hands, avoiding contact with infected individuals, and sanitizing your home, among other activities. The new coronavirus is officially called SARS-CoV-2, which stands for severe acute respiratory syndrome coronavirus 2. An infection with this virus can lead to coronavirus disease 19 or COVID-19. There are people who have symptoms that are only mild, while others have severe COVID-19 symptoms. Here are 10 hygiene tips to help you understand how best to stay healthy and protect others around you. Wash your hands often: You can wash your hands with soap and water for at least 20-30 seconds especially after you have been in a public place, or within a group of people. Or after blowing your nose, coughing, or sneezing. If soap and water isn’t sufficient for you, use a hand sanitizer that contains at least 65% alcohol. Rub all surfaces of your hands, rub them together, till they feel absolutely. Practice Social Distancing: Do not come close to people, especially those who are obviously sick. Create a space between yourself and other people. If COVID-19 is rapidly spreading in your community, it is paramount that you remain indoors. Cover Coughs & Sneeze: When you cough or sneeze, cover your mouth with tissue or use the inside of your elbow. After using the tissue, throw it in the trash. SARS-CoV-2 is found in high amounts in the nose and mouth. What this means is, it can be carried by air droplets to other people when you cough or sneeze. Wear a Face Mask: If you are experiencing any of the coronavirus symptoms, you should wear a facemask when you are close to people, or when you visit your healthcare provider. If you are not having any of the coronavirus symptoms, you don’t really need to wear a facemask, well unless you are taking care of someone who is sick. However, Facemasks may be in short supply in your community, they should be kept for caregivers. Stop Touching your Face: It is true that SARS-CoV-2 can live on hard surfaces for up to 3 days. If you touch a surface like a doorknob, or fuel pump handle, or even your cell phone, you can get the virus in your hands. Avoid touching your face or head, most importantly, your mouth, nose and eyes. Avoid biting off your fingernails. This can give the virus a chance to go from your hands into your system. Don’t Drink and Eat in Public Places: This is not the time for food and booze parties. Avoid restaurants, coffee stores, bars and other forms of eateries. Did you know that the virus can be transmitted through food and kitchen utensils? It may also be airborne from other guests at the venue. You can still order or takeaway food, just make sure you choose foods that are thoroughly prepared and can be microwaved. Avoid Sharing Personal Items: Don’s share personal items like makeup kits, hair tools or phones. Also remember not to share eating utensils and cups. Teach your kids to identify their reusable cups, straw and other dishes for their personal use only. Clean and Disinfect Surfaces: Make sure to use alcohol-based disinfectants to clean hard surfaces in your surrounding. Also clean your phones, laptop and any other device you use every time. Disinfect areas after you bring groceries or packages into your home. Use white vinegar or hydrogen peroxide solutions for general cleaning in between disinfecting surfaces. Wash Fresh Foodstuffs: When you buy fresh groceries, soak them in a solution of food-grade hydrogen peroxide or white vinegar. Allow them to dry before keeping them in your fridge or cupboards. You can also use an antibacterial wash that are made with vegetables to clean fresh produce. Don’t forget to wash your hands before and after handling the groceries. Self-isolate if Sick: Call your local healthcare provider if you have any symptoms. Stay at home until you are feeling better. Avoid sitting still, sleeping or eating with your friends and family even if you all live in the same house. Wear a mask and wash your hands as much as possible. If you need urgent medical care, wear a mask and let them know you may have COVID-19. Conclusion: Take these prevention tips very seriously. Why? Because it is extremely important to stop the spread of the corona virus. Practice good healthy hygiene, follow the strategies above and encourage your friends and family to do the same. This will go a long way in preventing the spread of SARS-CoV-2.

5 Sites For Free Photos

5 Sites for Free Photos

It is true that the human brain processes visual contents, e.g photos, for as little as 13 milli seconds. Clear photos are important for grabbing attention and passing your message across to your audience. But the thing is, if you do not have more than enough visual content, how do you plan to achieve this? That is why we have put together 5 websites where you can get stock photo for free. Pixabay Unsplash Pikwizard Picjumbo Pexels Also read: Free photo editing apps for Instagram 2020 1. Pixabay Pixabay has a huge database of super high-quality images for your use. Although, it is more targeted towards marketing and business, unlike other free photo websites that are more useful for content marketers and lifestyle bloggers. One major advantage of Pixabay is that they have free vectors and illustrations to really help your creative adventure. 2. Unsplash You can do absolutely anything with Unsplash’s collection of over 300,000 beautiful, creative, high-resolution images from over 55,000 contributors. Unsplash doesn’t really offer the perfect volume of choice photos as some paid websites, but the photos are top-notch and of high quality, and tens of thousands are added every day. The probability that you’d find something good to work with on Unsplash is on the high side. 3. Pikwizard Asides having a large collection of unique and creative stock photos, Pikwizard also provides designs that gives you the ability to make basic edits like including text overlays before downloading such designs. While the basic features are free, they also have a version that is paid, with full online imaging features and editing tool. 4. Picjumbo The owner of Picjumbo, a 24-year old photographer who got tired of his photos rejected by top websites for stock photos created Picjumbo with the aim of showcasing a large collection of beautiful free photos. A thriving community of free stock photos for you. 5. Pexels This list would be incomplete without mentioning Pexels. They have a vast, well-curated collection of free stock photos that boats of being the best in creativity on the internet. Additionally, they have free stock videos which has made them the go-to source for many bloggers.   Paid stock photos iStockphoto.com (by Getty Images) and Shutterstock.com are the most well-known paid stock photo sites. Whatever photos you may need, you can them there – but sometimes, at a high price. Also, some of the stock photos are just too randomly ”stocky”. The usual American pictures of weird happy people smiling with their unnatural white teeth. Luckily, there are alternatives for your convenience!

Top Digital Marketing Careers in 2020

Top Digital Marketing Careers in 2020

It doesn’t matter whether you’re in supervisory marketing role, or you just got out of university, or you’re looking at being a part of the digital marketing sector, there are endless career possibilities, which means that making a concrete decision on which area of digital marketing you’d like to focus on can be quite challenging. When choosing any job or position, it is critical to weigh all possibilities – the advantages, the disadvantages, the benefits, and the availability of the position. Nonetheless, specialist in digital marketing are so much in luck! Why? Because there is currently a high demand for experienced digital marketers. The truth is, digital marketing is highly lucrative, with the constant need for skilled professionals raising wages and the evidence of top-notch digital marketing strategies that have been generating massive profits for organizations and small business owners. Characteristics of a Successful Digital Marketer Indeed, a lot of people believe that marketing professionals are very creative. There are quite a number of traits that make digital marketers successful in their various roles. Some of the most critical characteristics that any digital marketer must possess are: Entrepreneurial mindset: One important skills of a digital marketing is having the ability of taking charge of your own future.As many careers are involved in adapting to a digital landscape, digital marketers keep teaching themselves the necessary expertise to create outstanding digital marketing strategies whenever an issue occurs. Dependability: Digital marketers are often tasked with hitting social media goals or creating successful digital marketing strategy. They must be able to deliver.If you’re the type of person that loves working towards achieving set goals and getting your work done in a timely manner, then a career in digital marketing is probably for you. Flexibility: Everything in digital marketing moves at an immeasurable speed and change is the only constant thing you can bank on.In order to have the best career in digital marketing, you need to be receptive to change and enjoy the unpredictable nature of the industry. Problem solving: As digital experts, you are at the front line of advancement. There will be times when you are faced with challenges that haven’t been solved before.You need to be someone who plans and sets realistic goals, but also have the expertise and mindset to adjust to whatever comes your way.Have it at the back of your mind that you should always be focused on how to improve and do things more effectively.  Creativity: Digital marketers usually have a strong background in creating designs and copy writing.A very important part of digital marketing is creativity and innovation, and both are equally important as any other quality.Keeping up with your competition is good, but coming up with something way better and different with each and every project is better.   Digital Marketing Careers As stated above, digital marketing is in high demand for organizations and brands. Digital marketers who choose to specialize in any area of interest are more likely to embark on a career path that is quite meaningful to them. The following roles are some of the top digital marketing careers for digital marketing professionals looking to specialize in 2020 and beyond: User Experience Designer: User experience designers (UX designers) oversee the creation of fantastic use experiences of products online and services that are digital. As the engagement of users online is increasing, users are prone to staying longer on website or apps.User experience designer must create experiences that keeps the users glued. From the design interface of web pages, to how customers interact with support. UX designers are an integral part of any digital marketing strategy The average salary earned by a user experience designer in the Canada is C$62,511. SEO Specialists: An SEO specialist has the expertise in search engine optimization.SEO specialists work to create implementable strategies that move websites on top of Google’s search engine result.This eventually increases the number of leads to the website. An SEO specialist must always think of technical and strategic ways of solving complex web issues. The average salary earned by a SEO Specialist in the Canada is C$48,847. Content Creator: Talking about digital marketing careers, content creators are able to use creative elements to come up with outstanding contents.Content is the most valuable asset of any marketing strategy, and content strategists create the processes for how content will reach customers and when. The average salary earned by a content creators in the Canada is C$40,483.

Difference Between Augmented Reality and Artificial Intelligence

Difference Between AI & AR

When you hear AR and AI, what do you think they are? AR and AI are two tech words that are raving up the design space. Businesses, as well as consumers are spending a lot of money on new, exciting and trendy technologies, for example; smart watches. Very soon, designers won’t have a choice but to learn how to design AR and AI apps to stay ahead of the ever revolving curve. Truth is, there is very little information about AR and AI because the technologies are still in its early stages. Sometimes, it can be quite scary to learn new things, so first, let’s understand the basic meaning of the following: AR: Augmented Reality AI: Artificial Intelligence This isn’t a case of AR vs AI. These terms are independent technologies in their own right and space. So, let’s start with augmented reality (AR). Augmented Reality (AR) Just for proper understanding (We believe explaining AR in technical terms may not help everybody, so we’d focus on the basics), we would explain AR with an example – Snapchat. Sure, Snapchat is a social media app very popular among the younger generation. But did you know that it’s also an AR application? Those creative-face filters showcase AR at work. So what better example? Brands can incorporate Snapchat marketing and AR into their digital strategy by investing in branded filters. Find out more about how to use Snapchat and other digital tools to promote your business. Do you know what works best for Augmented reality? It is when the user doesn’t have to learn a new trick. Take advantage of recent technology the user already knows how to use, that is, device camera, maps, etc). In conclusion, we recommend that you download and use AR apps, like Google Translate – the more you get conversant with AR as a user, the easier it would be to design them. Further Reading TOP 10 Best Augmented Reality Apps for 2020 AR meets AI 6 Ways Augmented Reality is Changing UX How AR and AI are changing E-commerce & Customer Experience   Artificial Intelligence (AI) Artificial intelligence is a whole different ball game. While AR involves interacting with the real world in a different way, AI is about systems learning how to solve problems that users have been struggling to solve themselves. It’s all about machines learning things. Imagine selecting your favorite Spotify artist, and Spotify is using this information to select what you enjoy listening to, which would obviously be faster when you’re looking to discover new music. Definitely intelligence speaking! Artificial intelligence can be really creepy sometimes. Anybody who has ever asked Spotify, in their head of course, “Hey, how did you know I wanted to listen to that song?” will understand this. Further Reading Artificial Intelligence 101 7 Impacts of Artificial The Intelligence Technology What Makes a Great UX of AI? 9 Powerful Examples of AI in use today   Conclusion UX designers need to know about these technologies if they want to stay ahead of the game. Not that we have mastered the fundamentals of UX, but these concepts are really not new and we all should start getting familiar with what users need at the moment. Augmented reality and Artificial Intelligence wearables are the top dogs now, and designers need to quickly learn how to ride their asses completely!

Everything You Need to Know about the UK Points-Based Immigration Program

Everything you need to know about the new UK Immigration Policy

I’m sure we have all heard about the new UK Visa points based immigration system that is due to be implemented from 1 January 2021.  According to Legal Expert and Director of Workpermit, Sanwar Ali, ”There are numerous criticisms of the new UK visa points based system, one of which is, If low skilled workers are not allowed into the Country under the new system, this is likely to mean serious skills shortages”. It is for a fact that the new points based system will not be functional until next year 2021. Priti Patel, Home Secretary, unveiled the UK’s new points-based visa and immigration system on 19 February, 2020. The new immigration process will require migrants to score a minimum of 70 points. According to a recent government statement, The new system, was remodeled based on the immigration system in Australia, designed with the aim of creating a ‘high wage, high skill, high productivity economy’ in the UK. ‘For too long, distorted by European free movement rights, the UK’s immigration system has been failing to meet the needs of the British people. Our approach will change all of this,’ the statement continued.   The New UK points-based system Under the new system, individuals can get awarded with points based on meeting certain criteria, some of which are mandatory: 10 points will be awarded if a migrant speaks English (mandatory) 20 points will be awarded if an individual has a job, offer or sponsor (mandatory)* 20 points will be awarded if the job has the proper skill level (mandatory) 0 points will be awarded if a job’s salary ranges from £20,480 to £23,039** 10 points will be awarded if a job’s salary is between £23,040 and £25,599 20 points will be awarded if the salary for a job is over £25,600 20 points will be awarded for a job that’s on the shortage occupation list 10 points will be awarded if a UK visa applicant has a PhD degree 20 points will be awarded if an individual’s PhD degree is in science, technology, maths or engineering According to the new UK Immigration rules, highly skilled workers can immigrate to the UK without a job offer, provided they are endorsed by a ‘relevant and competent professional body’. Furthermore, If a job with a salary in this range is on the shortage occupation list, or a visa applicant has a PhD-level degree, they can still come to the UK. This simply means lower earners such as nurses could still qualify for a UK visa due to staff shortages.