The Fifth Alley and Skillup Africa Announce Strategic Partnership
The Fifth Alley and Skillup Africa are happy to announce a partnership to host an exclusive webinar that is aimed at providing knowledge to young professionals that will like to explore their interest in the Tech community but do not have a background in Tech. The partnership combines The Fifth Alley’s experience in corporate career training with Skillup Africa’s mission of supporting young Africans in learning widely accepted skills in the Tech industry and linking them to opportunities. Due to the unprecedented growth in talent within the Tech industry, both organizations will benefit from an ideal collaboration that focuses on equipping young professionals with the necessary skills that are in demand in the Tech industry. Due to the world’s extensive shift to digital technology, Tech skills are highly sought nowadays. To keep up with this trend, every company is attempting to digitize and rebrand its goods and services. The goal of this partnership is to provide support and resources to the academy so it can continue to operate and provide opportunities for people in need. This partnership will also help to raise awareness about the work that these companies are doing and the impact they are having on the lives of those they serve. “We believe that Skillup Africa is filling an important gap in the African ecosystem by providing quality skills training to young African professionals. We are excited to be partnering with them to help amplify the stories of Africa’s rising talents. We want to empower their community to become more self-sufficient and ultimately look beyond not having technical skills to creating opportunities for themselves where necessary” said Bisi Olajide, Head of Marketing and Business Development at The Fifth Alley. In this webinar, participants will: Understand the various Tech roles that non-technical skills can fill. Learn the necessary skills required to assume these roles. Identify the many tactics for presenting their background as a strength in the tech sector. “We are happy to partner with The Fifth Alley on this impact journey of empowering talented young Africans with globally viable skills. As a group of experienced marketing professionals creating digital solutions for businesses, we believe this partnership with The Fifth Alley will greatly enhance the skillset and knowledge base of our community” said Yusuf Balogun, Program Manager at Skillup Africa. About The Fifth Alley: The Fifth Alley is in the business of helping B2B and B2C industries increase their presence and revenue through outstanding marketing initiatives. About Skillup Africa: Skillup Africa is a digital skills empowerment initiative that creates a platform for knowledge sharing between those who know and those who need to know while also connecting those who want to work to those who need them.
#FifthGems: Meet Ibukun Joyce, Marketing Coordinator at Burger King Nigeria
Marketing for me has been an adventure. I always try to look at it as a never-ending wave.
The Fifth Alley and Mentor Africa Foundation Announce Strategic Partnership
The Fifth Alley and Mentor Africa Foundation announced today that the companies have entered into a strategic partnership that will provide a 2-day exclusive bootcamp to young professionals who would like to start a career in marketing in 2022. The partnership brings together The Fifth Alley’s expertise in corporate career training and Mentor Africa’s connection to young professionals across Africa. Through this partnership, both companies will leverage a perfect synergy focusing on empowering young professionals with the marketing roles and skills that are in demand in the tech industry, as there has been an unprecedent growth for talent within that space. “This partnership will help us reach out to young adults seeking a non-tech career role in the tech industry, empowering them with the knowledge they need to make informed career decisions. Africa is positioned for growth and with strategic partnerships such as this, we can increase global demand for African talent,” said May-May Ogoigbe, CMO at The Fifth Alley. In the bootcamp, participants will: 1. Understand the various marketing roles that are in demand in the tech industry 2. Learn the skills to improve their resume and secure their dream job 3. Know the importance of marketing in an organization 4. Learn how to be confident in presenting marketing ideas 5. Create a solid personal brand to attract potential recruiters 6. Join an interactive and supportive community 7. Be a part of a fast-growing industry 8. Get certified. “At Mentor Africa Foundation we’re dedicated to helping Africans achieve their full potential by connecting them with mentors and providing opportunities for career and personal advancement. In this light we’re excited to continue improving employability through initiatives and partnerships like this,” said Joyce Onyinye Chuks, Business Development Lead at Mentor Africa Foundation. About The Fifth Alley: The Fifth Alley is in the business of helping B2B and B2C markets grow in impact and revenue through exceptional marketing initiatives. About Mentor Africa Foundation: Mentor Africa Foundation is a not for profit built by Africans to provide an enabling environment for young Africans to achieve their full potential by equipping them with tools for personal and professional advancement across industries, countries and languages.
#FifthGems: Nominate a remarkable woman in marketing!
In 2022, we’d be spotlighting the achievements of 12 African women making an impact in the marketing space locally and globally! We believe in recognizing the women in our community who are doing great work, and creating a pathway for other women to follow and make impact as well! The selection process is quite easy: Step 1: Complete the online form below. Step 2: Our team would review all submissions internally. Step 3: If the nominee is a great fit, we’d reach out to them for an interview. Step 4: Each month, we’d publish an interview of a nominee on our website. Loading…
The Second Edition of The Marketing Experience Summit Kicks Off!
It’s finally happening – The Marketing Experience Summit is back – Bigger, Better & Virtual! The marketing space may feel like it is getting fiercer and competitive, audience behaviors are changing rapidly and it may feel like your ad spend budget can not get anywhere fluffier. Only the marketers who adapt and change their tactics will stay ahead of the curve. In 2020, we had seasoned speakers at the summit who shared profound knowledge and skill-sharpening ideas. This year, our range of speakers are marketing experts from renowned organizations. DIGINEXT 2021: The Marketing Experience Summit is a one-day FREE virtual event led by industry professionals with proven track record. Covering topics ranging from Digital Marketing, Content Creation, Growth, Brand Communications, Content Marketing Strategies and Digital Marketing Trends for 2022. Each session offers valuable advice to skyrocket your marketing initiatives and improve your existing marketing channels. At the end of this event, you will have loads of tactics you can implement in your marketing campaigns to generate quality results. Reserve your seat HERE.
The Fifth Story
The Fifth Story: Who We Are The Fifth Alley was founded with one mission in mind: demystify the core essence of marketing for businesses. Ours is a story of greater impact – becoming the leading marketing partner, fully committed to serving Startups, SMEs & Entrepreneurs. We are driven by empathy and take pride in providing the best solution possible to small and medium businesses. We are constantly seeking new ways to demonstrate that small businesses can be profitable, scalable, and still have the best interest of their customers at heart. And to achieve this, we believe it would take creativity, empathy, and good planning. Our team are exceptionally talented marketing professionals, who over time have worked with some of the best in the industry – cutting across real estate, EdTech, entertainment, fashion, art, tourism, and consulting – having created, developed, and executed winning marketing strategies for businesses across the African continent. We aim to serve business globally and we are proud to say that we are fully equipped with the right ideas to scale any business to the very top. Our founder believes that businesses can reach their goals in the most cost-effective and measurable way using cutting-edge marketing solutions and this is what The Fifth Alley is building. We will tell the stories of businesses, build stronger and authentic relationships, and create lasting memories. Marketing shouldn’t be complicated; we’ll show you!
DigiNext: The Marketing Experience Summit | Nov. 26th 2020
Are you ready to be part of a life-changing event? Join this visionary and actionable virtual summit to learn the latest highly-effective marketing strategies (through best practices and real-life scenarios) for driving and maximizing your marketing channels now and beyond. About DigiNext: This is a One-day free Marketing Event led by industry professionals with proven track record. Covering topics ranging from Digital Marketing, Content Creation, Growth, Brand Communications, Content Marketing Strategies and Digital Marketing Trends for 2021. Each panel session offers valuable advice to skyrocket your marketing initiatives and improve your existing marketing channels. At the end of this event, attendees will have loads of tactics they can implement to generate quality results. To register, you need to complete the form below. LIMITED SLOTS AVAILABLE! Loading… See you at #DiginextSummit
Instagram Reels: What you should know about this TikTok Rival
Instagram Reels, the organization’s huge effort in contending with TikTok on short interesting content has finally launched globally. The new feature is now accessible across 50 countries, including the U.S., as Instagram had recently announced. Reels is now presently accessible in key global markets, for example, India, Brazil, France, Germany, the U.K., Japan, Australia, Spain, Mexico, Argentina and a few others. The timing is on-point, given TikTok’s questionable future in the U.S. as the Trump administration weighs either prohibiting the Chinese-owned app totally or constraining it to auction off its U.S. operations. How does Reels works? Instagram Reels video configuration live within Stories, which users can make in the upper left corner of the Home feed. Instagram is has already refreshed the choices at the base of the screen — for making Live recordings, text posts, or Boomerangs — to include a tab for Reels. The creation procedure for Reels seems like that of TikTok, however it is not yet clear how consistent of an experience it is compared to TikTok’s video-making ease. ALSO READ: Instagram is set to launch it’s own version of GoFundMe How to know which posts on Instagram are Reels? While looking through your home feed of or Explore page, you’ll have the option to tell which posts are Reels cuts by a small icon in the bottom-left corner. Viewing Reels will be quite a comparable encounter as viewing TikTok videos: You can like or comment on video recordings, and navigate to see what sound track was utilized in a particular video. You can also scroll vertically through videos — which is very similar to TikTok’s addictive “For You” feed”. Another tab has now been added to users’ profiles to showcase every one of their Reels in a single spot. The tab will live with the customary grid posts, just as tabs for viewing IGTV recordings. Have you tried the Instagram Reels? Share your comments below!
New Google Meet tab on Gmail for iOS and Android
Google is stepping toward its Meet integration with Gmail today, bringing the videoconferencing platform straightforward into Gmail for iOS and Android. Individuals who use Gmail on mobile won’t need the devoted Google Meet application to join meetings, and Google has chosen to incorporate Meet as a different, and rather enormous, tab at the bottom of the main Gmail interface. Maybe you don’t want Google Meet to appear as a tab, at that point you’ll need to turn off the Meet integration in the settings menu. Google made Google Meet free for everyone towards the end of April, and it has quickly integrated the service into Gmail from that point onward. As at July ending, iOS and Android users of Gmail have now seen the new Meet tab on their Gmail accounts helping them to rapidly join meetings. ALSO READ: Free Google Ads for Small Businesses till September 2020 Google has truly been pushing Meet as a major aspect of Gmail, with huge blue buttons showing up inside new Google Calendar entries. This new mobile integration is the most recent endeavor to go head on with Zoom, the videoconferencing application that has taken off in fame during the stay at home period. Both Google and Microsoft have been pursuing Zoom’s prosperity, with new highlights and free services planned to win over Zoom clients.
Instagram is Set to Launch its own version of GoFundMe that will allow users to raise Money for Personal Projects
According to a recent post, Instagram has revealed a new feature that will permit users to launch a GoFundMe-style fundraising on Instagram. The organization’s Personal Fundraiser feature is for individuals to fund-raise for an individual purpose, such as yourself, your private company, a companion, or a reason that is critical to you. It’s quite similar to the campaigns you see on GoFundMe. To make a Personal Fundraiser, you should be at least 18 years of age. In the application, click “Click Profile and then move to “Include Fundraiser,and tap “Raise Money.” According to the organization, the application will request that you to enter your information for Stripe, the payment platform Instagram is utilizing for the donations. There’s a review procedure where donation causes are screened before being affirmed and before you can begin fund-raising. The fund-raising time frame goes on for 30 days with the chance of ab extension. The cash is stored in the bank account of choice towards the end of the fundraising. Contributors can select to remain unknown from general public, but not from the maker of the fundraiser. Their username, profile name, and the sum donated will in any case be visible to that individual. The feature has already been rolled in a little test for users in the US, the UK, and Ireland on Android. Capacities on iOS will be announced out soon.
