Online Strategies Every Entrepreneur Needs
Entrepreneurship involves the capacity and willingness to develop, organize and manage a business venture along with any of its risks in order to make a profit. Literally, entrepreneurship combined with skills and strategies can turn around a business and produce profit. There are necessary online strategies that every entrepreneur must possess. It is beyond the […]
Brand Communications Strategist, Sophie Mokah, Talks About the Impact of Social Media in Canadas Fashion Industry
We recently caught up with the super smart Sophie Mokah, Brand Communications and Fashion Enthusiast. She is the Chief Creative Officer of Pinq Communications a Brand Communications and Creative Agency. She is a fashion connoisseur and a lover of all things creative. A Christian, a wife and a mom of two children. She is currently […]
What you should know about Online Advertisement
You’ve probably come across the term “online advertising” before in some form or another. Maybe while having an online training on marketing, or you’re simply scrolling through your social media. Online advertisement is sometimes referred to as Search Engine Marketing (SEM), paid channel marketing, or pay-per-click (PPC) marketing. The terms are often used interchangeably to […]
How Mobile Users are Affecting Sales Online
We are in an era where users of smart phones, tablets, and PCs are greatly impacting sales and increasing the measure of purchase. Indeed, digital buyers are likely to return to make a purchase if the process from buying to the final transaction is seamless. Smart phones are fast becoming a factor that influences shopping […]
8 FREE SEO Tools to Increase your Website Visibility in 2020
It’s a new year, and I’m pretty sure you may want to take on digital marketing projects. Well, it is time to work smart and fast, only if you can get your hands on the right tools. Think about all the time you may waste if you do not have a helpful tool. So, my […]
How to develop a digital growth strategy for your business
When it comes to turning a small business into a large one, it is never so easy. But if you feel it’s not good enough for you or your business, or if you believe that staying small doesn’t really guarantee the survival of your business, there are a couple of real life examples that companies […]
REVEALED: 5 Digital Marketing Trends for Your Business in 2020
We have watched the rise of internet users over the past decade, Google playing a huge role across major continents of the world to connect millions to the internet for the first time. While you may find yourself in a position to maintain the pace of digital revolution, there is a lot to suggest an […]
Creating a strong work ethics
Work ethics not only includes how you feel about your job, career or vocation, but also how you carry out your job responsibilities. This involves attitude, behaviour, respect, effective communication, and interaction; in simple terms, how one gets along with others. Work ethics displays many things about whom and how a person acts. Honest and […]
Effective strategies that can help boost your career
Do you remember starting out your career? Who was your first boss and how was your relationship with them? I’m pretty sure you didn’t learn how to have an effective and successful relationship with your boss from the beginning. Because that’s not something your company teaches you. You learn that through experience — and, sometimes, […]
Four Reasons why Digital Marketing Matters
Why does digital marketing matter so much that everyone has it on blogs, social media, online stores, online ads, emails and more? The truth is consumers are turning ever more to the online marketplace. Below are four important reasons you should digitally promote your small business. When it comes to making decisions for your business […]
